Apart from other essential properties the most fundamental property of a business card should to be a striking one to the eyes of customers and leave an image over their mind. Keeping this most important property in mind always remember that visual images and pictures are more capable of grasping attention rather than simple text. Therefore for creating more tempting and though provoking business cards using a photo on your business card would be a great option.
Through a photo you can greatly capture attention of your audience. Real estate agencies and financial planning industries typically include a headshot on the business card as it can help the customer relate to the professional and build a great level of trust. It is not always necessary to use photos of people; you can also get the photos of your business products or services on your photo business cards. For instance if you deal in electronic item you can use picture of a TV, washing machine etc on the card. If you rum a bike shop you may show photos of bike parts, spokes, or handlebars on your business card. Being a golf pro you may use a photo of a beautiful putting green located on the golf course where you can provides golf lessons. Using one or two photos or pictures on your business cards figuratively speaking, squeeze two to three thousands words on your card.
How ever printing a personal photo n your business card would increase the credibility and familiarity as it will give a face to your business.